Miles Nielsen and The Rusted Hearts — OHBAHOY

2019’s forthcoming release, “OHBAHOY,” marks fifteen years of serving as Miles’ on-call art director for brand and product packaging design. OHBAHOY is the fourth album by the band, and the 9th overall release (combined with EPs, physical and digital, and a live album). Miles advised me in the spring of 2019 that the next record’s art needed to be simple. No photography, but title based, blunt, in your face. With that, we explored many ways to accomplish simple and bold (which I’ve included in the gallery below to see how simple is accomplished, but by also weeding out other possibilities). We landed in a gold zone. The final packaging featuring a spot Metallic gold ink with a black matte. Simple, strong, OHBAHOY. Available on vinyl, CD, and digital in the Fall of 2019.